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MOTIVATING AND EDUCATING AGRICULTURE LEADERS

Extension Education

Gregory Drake
County Extension Agent for Agriculture and Natural Resources
University of Kentucky
MORGANTOWN

Abstract

   Recently, rural communities have experienced major changes.  Increasing environmental regulations; food safety concerns; negative sentiment in the mainstream media, and an increase in urban and non-farm residents moving into rural farmland areas are challenges facing today’s farmers.  To ensure the voice of agriculture is heard during policy discussions, “Motivating and Educating Agricultural Leaders” (MEAL) was offered to clientele in 4 Kentucky counties. Sixteen participants participated. MEAL consisted of eight one day sessions. Topics included: The Leader In You; Communications; Issues Management; Media Training (2);  Connection To Consumers; Ag. Law; and Working With Elected Officials. The program included a trip to the state capital to visit members of the General Assembly.  ANR Agents developed the curriculum, secured speakers, presented, and raised funds.  The MEAL program has already produced impact.  All class members report: (1) increased  awareness of  challenges facing farmers and ranchers (2) strengthened  communication skills (3) and being more likely to be an agricultural leader.  They have: started farm social media pages, contacted policy makers, and become more involved locally.  This is the second time MEAL has been offered.  Previous MEAL graduates have become strong ag. leaders in their community.

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Poster has NOT been presented at any previous NACAA AM/PIC

This poster is being submitted for judging. It will be displayed at the AM/PIC if not selected as a State winner. The abstract will be published in the proceedings.

A poster file has not been provided

Authors: G.K. Drake II, J.W. COLES, C.A. MILAM, J.R. Phillips
  1. Drake II, G. Agriculture and Natural Resource Agent, University of Kentucky, Kentucky, 42261
  2. COLES, J. Agriculture and Natural Resource Agent, University of Kentucky, Kentucky, 42101
  3. MILAM, C. Agriculture and Natural Resource Agent, University of Kentucky, Kentucky, 42276
  4. Phillips, J. Agriculture and Natural Resource Agent, University of Kentucky, Kentucky, 42134